Privacy Policy

Effective Date: August 2026

LIV by Yamama ("LIV", "we", "our", or "us") is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or make a reservation.

By using our website, you agree to the practices described in this Privacy Policy.

01

Information We Collect

We may collect information including:

Personal Information

  • Full name
  • Email address
  • Telephone number
  • Nationality (where required)
  • Billing address
  • Reservation details
  • Guest preferences
  • Government identification details where legally required

Payment Information

Payments are processed securely through our third-party payment provider.

LIV does not store complete payment card information on its website or servers.

02

How We Use Your Information

Your information is used to:

  • Process reservations
  • Confirm and manage bookings
  • Process payments
  • Communicate regarding your stay
  • Respond to enquiries
  • Improve our website and guest experience
  • Comply with legal obligations
  • Prevent fraud and unauthorised transactions
03

Cookies

Our website uses cookies and similar technologies to:

  • Maintain website functionality
  • Remember your preferences
  • Improve website performance
  • Measure website usage
  • Support marketing and advertising campaigns

You may disable cookies through your browser settings, although certain website features may not function properly.

04

Analytics

We may use services such as:

  • Google Analytics
  • Google Ads
  • Meta Pixel

These services help us understand website usage and improve our marketing.

05

Sharing Information

We may share information only where necessary with:

  • Payment providers
  • Booking technology providers
  • Government authorities where legally required
  • Professional advisers
  • IT service providers

We do not sell your personal information.

06

Data Security

We implement reasonable administrative, technical and physical safeguards to protect your information, including encryption where appropriate and secure payment processing.

No internet transmission can be guaranteed to be completely secure.

07

Data Retention

We retain personal information only as long as necessary to:

  • Provide our services
  • Meet legal obligations
  • Resolve disputes
  • Enforce agreements
08

International Transfers

Where necessary, information may be processed by trusted service providers located outside the Kingdom of Saudi Arabia.

Appropriate safeguards are implemented where required by applicable law.

09

Your Rights

Subject to applicable law, you may request to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion where permitted
  • Withdraw consent where applicable
  • Object to certain processing

Requests may be submitted using the contact information below.

10

Children's Privacy

Our website is not intended for children under 18 years of age.

11

Changes to this Policy

We may update this Privacy Policy periodically. Changes become effective when published on this website.

12

Contact Us

LIV by YamamaPhone: +966 56 845 4444